CLIENT CASE STUDY · GOOGLE SEARCH CONSOLE RESULTS
LDC Decor / Luxury home décor
LDC Decor: More Relevant Searches. Stronger Google Visibility.
+89.2% top-10 query coverage · 140 reported query averages in positions 1–10
AI SEO Engineering for luxury décor, bespoke chandeliers and Persian carpets. Click2Flow’s work focused on making the business easier to find, understand and choose.
Explore the client-specific Google Search movements, the A.S.A.P. Authority Framework™ implementation and the context behind the AI visibility evidence.

A Search Strategy Built Around This Client’s Market.
Client
LDC Decor
Industry
Luxury home décor
Delivery lead
Shane Paruth · Click2Flow
Framework
A.S.A.P. Authority Framework™
Reporting windows
1–28 June 2026 compared with 3–30 August 2026
Project focus
Search discovery, semantic clarity and AI readiness
AI SEO Engineering for luxury décor, bespoke chandeliers and Persian carpets. Click2Flow’s work focused on making the business easier to find, understand and choose.
More Relevant Searches Reached Google’s Top 10.
- reported queries averaging positions 1–10
- 140 74 → 140 · +89.2%
- reported queries averaging positions 1–3
- 57 32 → 57 · +78.1%
- Google Search impressions
- +83.3% 1,995 → 3,657
- organic clicks
- +20.6% 63 → 76
Results for LDC Decor only. Google Search Console comparison: 1–28 June 2026 versus 3–30 August 2026. Web search; all countries and devices. Counts describe reported queries by their average position across each period, not a count of website pages or a daily rank guarantee.
Examples of the Google Ranking Movement
| Search query | Earlier average position | Later average position | Impressions |
|---|---|---|---|
| double volume chandelier | 7.43 | 1.65 | 7 → 17 |
| chandeliers for sale johannesburg | 9.64 | 9.05 | 14 → 21 |
| persian carpets near me | 5.00 | 4.30 | 4 → 10 |
Build Visibility Around the Questions Customers Actually Ask.
Shoppers compare lighting styles, product specifications, décor expertise and location before visiting or enquiring. The work connected product categories, specialist knowledge and commercial search intent across a clearer retail website.
Clear service definitions, useful supporting information and relevant internal links help people move from discovery to an informed enquiry. Semantic SEO and Entity SEO give that information a consistent meaning across the website.
Authority, Semantics, Architecture and Performance Working Together.
Developed by Shane Paruth, Click2Flow’s A.S.A.P. Authority Framework™ aligns the business’s expertise with the structure that search engines and AI systems can interpret.
A — Authority
Present the business identity, relevant expertise and approved evidence clearly.
S — Semantics
Connect services, products, customer questions and related entities with precise copy.
A — Architecture
Create distinct page purposes, useful internal links and clear routes to service information.
P — Performance
Support crawling, indexation, mobile access and reliable enquiry journeys.
Shoppers compare lighting styles, product specifications, décor expertise and location before visiting or enquiring. The work connected product categories, specialist knowledge and commercial search intent across a clearer retail website.
Search Results You Can Measure. AI Visibility With Clear Context.
Director Afra Eskandari reports stronger Google visibility and the business beginning to appear across AI-powered search platforms. Her full testimonial is reproduced below.
The Google AI recommendation recording supplied to Click2Flow discusses its published work, including the LDC Decor and Iziko Realtors stories. The recording is evidence of what the AI response said at that time; the underlying numerical search movements are shown separately in the Google Search Console section.
Understand the Source Behind Every Number.
Results for LDC Decor only. Google Search Console comparison: 1–28 June 2026 versus 3–30 August 2026. Web search; all countries and devices. Counts describe reported queries by their average position across each period, not a count of website pages or a daily rank guarantee.
Google Search Console is the source for the observed search data. The comparison uses reported query rows and their average position in each window. Query coverage, impressions and clicks measure different things; wider search coverage does not by itself establish lead volume, revenue or daily first-page positions.
These are historical reporting windows for the named project. They do not describe current ongoing management. AI responses and client testimonials provide additional context and are presented separately from the measured search figures.
Hear the Difference From the People Running the Business.
Client feedback reproduced from the reviews supplied to Click2Flow, with names and roles retained.
Within just a few weeks, we saw a remarkable improvement in LDC Decor's online visibility. Our website moved from beyond page 40 to page 1 of Google for key search terms, and we're also beginning to see our business appear across AI-powered search platforms. This has given us great confidence in the future of our digital presence.
What impressed me most was Shane's honesty, responsiveness, and genuine commitment to delivering real results rather than making empty promises. He made what seemed like a highly technical process easy to understand and was always available to answer our questions and provide guidance.
I highly recommend Shane and the Click2Flow team to any business looking to increase its visibility across both Google and AI search platforms without relying on paid advertising. Their expertise, dedication, and results-driven approach have made a measurable difference to our business.
Questions About This Client’s Results, Answered.
Which client do these results belong to?
Every statistic on this page relates to LDC Decor only, using the reporting windows stated in the Google Search Console results section.
Do the top-10 counts represent website pages?
No. The later figure of 140 counts reported Google Search queries whose average position was between 1 and 10 over the stated period. It is not a count of indexed pages.
How was AI search visibility assessed?
Director Afra Eskandari reports stronger Google visibility and the business beginning to appear across AI-powered search platforms. Her full testimonial is reproduced below.
Who developed the strategy?
Shane Paruth developed Click2Flow’s A.S.A.P. Authority Framework™, connecting Authority, Semantics, Architecture and Performance. Click2Flow applied that methodology to the client’s service structure, content and technical implementation.
How can my business explore a similar strategy?
Start with Click2Flow’s complimentary AI SEO Strategy Session or Free AI Discovery Audit. We review your market, website, evidence and goals before recommending a tailored scope.
Find Your Business’s Next Search Growth Opportunity.
Start with the opportunities that matter to your customers and your business. Click2Flow reviews your current website, competitive market and evidence before recommending a focused authority strategy.
